Tuesday 22 February 2011

Researching Visual Properties of Images

After a marathon read and reread of Visual Thinking for Designers, Team Y began tackling our first assignment.  We attributed the chapters we believe applied best to each image.  Of course, one could argue that all chapters are relevant. 

Our main findings thus far:
Designers can use the visual processing 'mechanisms' that we all have to make images readable.
Visuals can have structure that 'help'to direct the users attention to various regions that the designer may wish to emphasise.
This structure can be multilayered utilising methods that 'prioritise' visual perception.
Designers should ensure that colour is used effectively and not liberally.

Overall, we believe that by understanding the cognitive mechanisms of visual perception designers can really influence the way people 'read' their visuals.

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